DBPR talks to Nicholas Campbell of Narcissus Arts about displaying photography in your home and Photo London (see below), the international photography fair at Somerset House, London.
When pretty much everyone’s budgets are ‘tight’, home owners are seeking advice on how to cover their walls without having to spend a fortune. Last year Nicholas formed a new collaboration between Maskells and Narcissus Arts. Buyers and tenants are offered advice on what artwork to invest in and suit their newly acquired living space.
Photography as an art form is often overlooked by art buyers, sometimes perceived as inferior to painting or drawing. However these perceptions are diminishing, and the photography market is growing year on year.
Nicholas explains the possible reasons for this..”I would argue that often the decision comes down to price, as on the whole photography tends to be more affordable than paintings. Another reason is size, as photography is generally cheaper to produce than a painting. You can very often find large photographs by well-known artists for a fraction of the price of a painting the same size by less well-known artists. As purse strings are being tightened across the country, increasingly we are seeing a move towards buying a number of photographs over paintings.”
Nicholas Campbell’s top tips
- buy what you like and don’t be swayed by 3rd party opinion.
- be wary of condition, especially if it is not a primary market work.
- be aware of edition size, and prices comparable to that.
“From my experience, collectors of prints and paintings can be put off at the prospect of also putting photographs on the wall. It is often believed that the two can’t mix. However, with thought and proper research, it is possible to create a perfect intermixing collection, where both art forms can complement each other.”
As a collector and firm supporter of photography, as well as a newly appointed Ambassador for The Photographers Gallery, Nicholas will be conducting private ‘by appointment’ tours around Photo London, providing an overview of the works on offer, as well as giving advice on what works he believes have potential.
When: 18th – 21st May
Where: Somerset House, London
About Photo London
Photo London was created to give London an international photography event befitting the city’s status as a global cultural capital. Now in its third edition, Photo London has established itself as a world-class photography fair and as a catalyst for London’s dynamic photography community. Website: http://photolondon.org/